0:00:04.529,0:00:11.719
Last year I may review video on a self hosted
auto responder program that you can stall
0:00:11.719,0:00:18.200
install on your website in on any domain name
and the name of that autoresponder was called
0:00:18.200,0:00:24.599
Sendy and the benefits of Sendy were of the
cost as well as one of the big things was
0:00:24.599,0:00:32.270
the cost that you can send emails a lot cheaper
than you could with one of the different services
0:00:32.270,0:00:38.940
like a aWeber convert it or something like
that but I just wanted to announce that I
0:00:38.940,0:00:46.890
have officially gotten rid of get Sendy actually
not get Sunday just Sendy but if you look
0:00:46.890,0:00:52.219
on their twitter account is called get Sendy
that's why I'm saying I'm getting rid of get
0:00:52.219,0:00:58.539
Sendy know I'm I want to share with you why
he got rid of Sendy and what I'm using instead
0:00:58.539,0:01:04.370
and I think you're just the mutual love what
I've switched to in your cause and cause you
0:01:04.370,0:01:12.049
to think about implementing a similar solution
for your self so the benefit of Sendy was
0:01:12.049,0:01:17.880
it's cheap okay it's $59 for the script you
install it was a little complicated but you
0:01:17.880,0:01:23.719
just install it on your web hosting account
and you can integrated with something called
0:01:23.719,0:01:31.090
Amazon SES and what that is is Amazon has
these email servers and it lets you send out
0:01:31.090,0:01:38.020
emails in bulk using their trusted reliable
servers and the cost to send emails is so
0:01:38.020,0:01:45.430
stinging cheap goods in 1000 emails for $.10
or is a 10,000 for $10 1000 emails for $.10
0:01:45.430,0:01:52.820
so it's a very affordable to have as a service
to send emails to your customers whatnot and
0:01:52.820,0:01:58.929
that's one of the advantages of Sendy now
is noticing Sendy does that this when I switch
0:01:58.929,0:02:06.070
to does not do in 70 allows you to actually
put different companies so if you are selling
0:02:06.070,0:02:13.060
email marketing is a service you could kind
of do that with Sendy although I never use
0:02:13.060,0:02:18.069
it that way a lot of people don't use it that
way and I would never really recommended anyone
0:02:18.069,0:02:24.170
using it that way I think everyone is by Sendy
is usually for their own email marketing purposes
0:02:24.170,0:02:31.409
now what Sendy is is all it was was an autoresponder
so say someone gives you the name and email
0:02:31.409,0:02:37.530
on your website the that information gets
pushed in the Sendy and you could have an
0:02:37.530,0:02:42.299
autoresponder send them emails in a sequence
or you could just send out broadcast emails
0:02:42.299,0:02:48.940
when you wanted now there's a lot of negatives
with Sendy all it does is that it just sends
0:02:48.940,0:02:54.500
emails it doesn't do was call what all the
email marketing platforms are pretty much
0:02:54.500,0:03:01.769
switch to is that called tagging when tagging
is instead of having five different lists
0:03:01.769,0:03:09.299
so this is list of people who bought product
a is a separate list of people that that asked
0:03:09.299,0:03:15.730
for product B is a separate list for people
that clicked on a link on Facebook and requested
0:03:15.730,0:03:24.080
a free PDF there's no way with Sendy to have
all those people being one listed in no what
0:03:24.080,0:03:28.700
your interaction was with that person what
they were asking for in the first place what
0:03:28.700,0:03:36.439
did the purchase so it's a very dumb platform
and you're not really able to market to your
0:03:36.439,0:03:42.120
email list from any and intelligent standpoint
of of email emailing them based upon their
0:03:42.120,0:03:48.650
prior actions and it interactions with you
all you would know was Sendy is pretty much
0:03:48.650,0:03:54.519
nothing is a don't have that tagging built
into it and at the rate of things it looks
0:03:54.519,0:04:01.420
like it's probably never going to get attitude
to see adults probably a lot of coding work
0:04:01.420,0:04:06.379
that would be involved in doing that so that
is Sendy now this is what I switch to it's
0:04:06.379,0:04:14.890
called Mautic and it is also a software that
you can download and install on your own your
0:04:14.890,0:04:20.180
website domain name your own server you would
have complete ownership and control of your
0:04:20.180,0:04:28.039
data now of benefit of mounting the first
one is is 100% open source and free so was
0:04:28.039,0:04:36.169
Sendy you are paying $60 and then every time
you wanted to update it to aim the next three
0:04:36.169,0:04:40.400
versions of their own to when they come out
with three they want another $30 and that's
0:04:40.400,0:04:45.020
actually very reasonable I never had a problem
with the cost low with moderate it's free
0:04:45.020,0:04:53.570
it's open source software and Mautic is so
much easier to install then Sendy is and I
0:04:53.570,0:05:00.210
have a separate installation video on Mautic
that you can watch that will show you from
0:05:00.210,0:05:08.620
from beginning to and how to install it now
Mautic is not a simple autoresponder you can
0:05:08.620,0:05:14.569
have it work is a simple autoresponder but
really what it is is its marketing automation
0:05:14.569,0:05:20.560
it's a marketing automation platform that
you can utilize in your business so what that
0:05:20.560,0:05:29.169
does is with Mautic you can make it so it
tracks your your leads people that are giving
0:05:29.169,0:05:35.860
you their email address it tracks their interaction
with all of your web properties so for me
0:05:35.860,0:05:42.319
in a practical sense what it what it means
is when someone comes to my website I'm able
0:05:42.319,0:05:49.280
to see all the pages that they've visited
on my website and I can trigger actions based
0:05:49.280,0:05:58.919
upon pages that they had visited I'm able
to to market to them more intelligently yet
0:05:58.919,0:06:06.490
has tagging so if someone comes to my site
and request free PDF a I can put a tag that
0:06:06.490,0:06:12.520
they requested that PDF did I give you practical
example in a moment of how I'm implementing
0:06:12.520,0:06:18.780
that if they purchase this product or if they
visited the speech I can start applying tags
0:06:18.780,0:06:24.419
to their record so when I want to look it
all my thousands of people that are giving
0:06:24.419,0:06:31.090
me their email address and I can decide who
gets what email and here's like a real practical
0:06:31.090,0:06:38.900
example of why that matters say you just came
out with a product and you're offering it
0:06:38.900,0:06:45.690
for sale two months goes by and you want to
email everyone and say hey guys I want to
0:06:45.690,0:06:52.440
remind you about this product well with Mautic
when someone purchases the product you can
0:06:52.440,0:06:57.000
tag them is that they purchase that product
so then in two months when you want to email
0:06:57.000,0:07:01.919
everyone you don't want to email those people
that word he bought the product you can do
0:07:01.919,0:07:05.990
that with Mautic you can't do that with your
typical autoresponder you can do that was
0:07:05.990,0:07:14.710
Sendy but with Mautic can you can email market
more intelligently to your leads and this
0:07:14.710,0:07:20.940
is huge another practical example is saying
you have this product for sale states an online
0:07:20.940,0:07:28.830
course in your selling it for $100 and you
had 200 people by that course but you want
0:07:28.830,0:07:34.770
to put that course on sale and email everyone
that hasn't bought its you want to email the
0:07:34.770,0:07:40.919
malls they were offering it for for half off
Kate that's an example you don't want to email
0:07:40.919,0:07:47.690
those people that already bought it in. 100
that is now the time that it's now half is
0:07:47.690,0:07:53.310
there to be resentful you with with your with
Sendy or typical email autoresponder program
0:07:53.310,0:07:59.190
there's no way to segment these leads into
bucket so that you can see the right things
0:07:59.190,0:08:04.550
to the right people at the right time and
with marketing automation you are now able
0:08:04.550,0:08:11.800
to do that another thing that it does is lead
scoring's you can give points to your leads
0:08:11.800,0:08:18.580
based upon pages they visit on your website
are different actions that you set up you
0:08:18.580,0:08:25.590
can't do that with your typical email autoresponder
program because they're not intelligent so
0:08:25.590,0:08:31.370
say every time you look at my email I want
to give you five points so people that have
0:08:31.370,0:08:36.610
over 30 points are really engaged with what
I'm sending out and those are the people that
0:08:36.610,0:08:41.650
I might want to make a special offer to or
ask something special of them's you can do
0:08:41.650,0:08:50.310
all this with marketing automation so anyways
that is what I've switched to its open source
0:08:50.310,0:08:56.570
now you go to their website it's moderate.org
now they also have a commercial version called
0:08:56.570,0:09:04.150
model and you can get that Mautic.com and
what that is is they'll host it for you and
0:09:04.150,0:09:10.090
there it it's free up to a certain amount
of contacts that you have and then they start
0:09:10.090,0:09:16.360
charging you and is actually really the but
you need to you can self post the entire thing
0:09:16.360,0:09:21.750
but if you're not into the cell posting thingy
just go to Mautic.com in sign up and get it
0:09:21.750,0:09:27.850
for free I would like to own my own data especially
if it's free I want to control my own data
0:09:27.850,0:09:34.230
I want to know my own data is safe and secure
so I self posted it so I got several videos
0:09:34.230,0:09:41.320
on my website on installing it configuring
gait using it and some tricks and strategies
0:09:41.320,0:09:51.460
that you can use as well with modicum so anyways
I hope you enjoy this a video if you did by
0:09:51.460,0:09:57.090
sending I'm sure you got your use out of it
only head over to my website adampreiser.com
0:09:57.090,0:10:01.390
and take a look at the other Mautic -related
videos that I have thanks for watching
Hey Adam, are you still using Mautic? How is it working for you?
I checked the site and the last release was made on 25 december. Is Mautic still under development? I was going to install sendy to maange my email campaigns then i found your videos, thanks for that.
I think you are wrong on when the last release was. The last release was maybe 3 weeks ago. IF you look at their forums you can see when each release happened and what it added / fixed.
Its an amazing platform and I use it everyday.
Yes, i was wrong. I found out in the mautic forums that the latest release was released on march 1st. In your previous video i see you added a lot of cron jobs in cPanel, is there a txt file that i can download to see what you added to cPanel?
thanks
Sorry i found what i was looking for in the previous video.
Please continue to publish more videos on mautic and how to setup Mautic with Amazon SES, that would be awesome 🙂
Hello Adam,
What is the minimum server specifications required to run Mautic? Say I have less than 5,000 people (clients and prospects) to deal with.
Or better still what are the specifications of your server, and how big is your level of activity?
That’s a pretty small implementation. Shared hosting should work fine for you.